Afya Management and Innovation
helping build wealthier and healthier society

Healthcare Strategy and Management Consulting
― Supporting Sustainable Medical Management Through Strategy and Data ―
To help medical institutions achieve sound and sustainable growth, we provide comprehensive support for management decision-making — from strategic planning and execution to M&A advisory.
With a deep understanding of the realities of healthcare operations, Afya Management and Innovation empowers leaders to make decisions with clarity and confidence.
1. Sustainable Hospital and Clinic Management Support
― Building Reliable Profitability and Trust Through On-Site Strategy ―
As insurance-based revenue becomes increasingly uncertain, healthcare providers are rethinking their management foundations, including private medical services.
Afya places equal emphasis on data-driven strategy design and on-site implementation, supporting hospitals and clinics in building long-term, stable revenue structures.
Our Key Services
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Strategic Planning and Implementation Support
・Visualizing the current situation through financial, patient, and market analysis, and developing a shared vision for the future.
・Designing actionable management models that enhance organizational performance through KPI development and data analytics.
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Ningen-Dock (Comprehensive Health Checkup) Business Development
・Developing a high-profit business model tailored to each institution through strategic design of pricing, menu structure, and operations.
・Providing phased support — from “Quick-Win” initiatives that generate immediate results to “Scale-Up” strategies for long-term growth.
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Cost Optimization and Financial Health
・Analyzing general ledger data and benchmarking against peer institutions to visualize cost structures.
・Eliminating unnecessary spending and optimizing resource allocation to establish a sustainable management framework.
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Quality and Safety Enhancement
・Analyzing incident reports and operational processes to help institutions meet international safety standards.
・Building management systems that balance safety and efficiency for continuous organizational improvement.
2. M&A Advisory
― Strategic Integration and Growth for the Future of Healthcare ―
M&A in the healthcare industry is not merely a means of expansion — it is a strategic approach to ensuring the long-term sustainability of regional healthcare.
Afya leverages its combined expertise in management, healthcare, and finance to provide comprehensive M&A support, focusing on maximizing post-integration value.
Our Key Services
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Financial and Operational Due Diligence
・Conducting in-depth analysis of target institutions to clarify potential risks and synergies.
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Healthcare-Focused Strategic Advisory
・Providing practical and realistic recommendations that consider the regulatory, cultural, and community-specific aspects unique to the healthcare sector.
Why Choose Afya
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Hybrid Expertise in Both Healthcare Operations and Business Management
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Advanced Management Modeling Utilizing AI, Data Analytics, and Simulation
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Balanced Approach: Collaborative Support with an Independent Perspective
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Over 20 Years of Proven Industry Experience and Execution Capability
Contact Us
Whether your institution is exploring operational reform, organizational restructuring, or expansion of your Ningen-dock business,
Afya Management and Innovation will partner with you to shape your next step toward sustainable success.
Please feel free to contact us for a consultation.

Column about strategy and management consulting
Invited talks etc.
+81 80 12 97 12 11
(080 1297 1211)
