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Afya Management and Innovation
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Strategy and management consulting


Rebuilding Pricing Strategy Through Competitive Data
Pricing is one of the most challenging issues in healthcare management. This article explains how medical institutions can rebuild pricing strategies using competitive data, catchment area analysis, and matrix visualization to identify the “right price” that is chosen in the market.

Afya Management and Innovation
Jan 153 min read


What Data Reveals About Medical Institutions That Are Truly “Chosen”
This introductory article explores what makes medical institutions truly “chosen,” revealing how data-driven insights transform healthcare management from intuition to confident, evidence-based decision-making.

Afya Management and Innovation
Nov 24, 20253 min read


Strategies for Expanding Revenue through Comprehensive Health Checkups
A strategic approach to enhancing the profitability of medical checkup (comprehensive health checkups) services and achieving sustainable healthcare management. Designed for executives seeking data-driven, actionable management insights.

Afya Management and Innovation
Nov 2, 20254 min read
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